The number of satisfied customers begin to drop dramatically as loan officers become less communicative. When a customer has to call a #lender for a status update, the customer satisfaction rating drops to 65%. And when the customer doesn’t receive a checklist for completing the loan at the beginning of the process, their satisfaction rating sinks down to 57%. http://www.housingwire.com/articles/39083-top-trends-bring-focus-back-to-customer-service ❤️ #share #mortgage
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