For years, SoFi, the online #mortgage #lender, marketed to an elite group of borrowers usually deemed as “great” in its ad campaigns. But this could all start to change as the online #lender is possibly rethinking its strategy in order to grow in the current tight lending environment. Could this be good news for Millennials? http://www.housingwire.com/blogs/1-rewired/post/38016-is-sofi-about-to-loosen-its-lending-standards ❤️ #share #mortgage
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